Angus Journal

JUL 2015

The Angus Journal® is a monthly magazine known for in-depth coverage of American Angus Association® programs and services; the Angus business; herd management; and advertising reflecting genetics and herd philosophies.

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Be a part of the North Carolina section, call Chris Jeffcoat (717) 476-1496 • cjeffcoat@angus.org or Karri Mildenberger (816) 383-5289 • kmildenberger@angusjournal.com Richard D. Kirkman, DVM 4K Farms / Tarheel Angus (919) 742-5500 info@tarheelangus.com 20416 US 64 West PO Box 350 Siler City, NC 27344-0350 www.tarheelangus.com Springfield Angus Ted S. Katsigianis, Vice President/Agriculture One North Pack Square • Asheville, NC 28801 Office (828) 225-6156 • Home (828) 274-0607 Fax (828) 225-6139 Visitors Welcome Please call for an appointment. 104 Springfield Lane • Louisburg, NC 27549 Phil Goodson • Cell (919) 880-9062 Farm (919) 496-6722 www.springfieldangus.com Russell & Elaine Wood 685 Honeycutt Rd. • Willow Spring, NC 27592 rwood146@nc.rr.com • www.woodangus.com Office 919.275.4397 • Russell 919.801.1892 DeEtta 919.801.5328 • John Barnes 252.230.0650 Jeremy Feller 919.901.5079 July 2015 n ANGUSJournal n 61 commission and interest, Clark advises. 6. Execute when target prices are reached. 7. Review results to determine what works best for your operation. Clark says, "Having these things helps you gauge and take what the market will give you. Taking a little bit of money is better than no money." Regarding target prices he emphasizes, "We have a tendency to try to get more than we want or need. For instance, the target we've set is $1.60, but the market gets there and you change the plan. When you set a price and set a target and six months ago there was proft in the trade, don't forget that; stick to it." He adds, "If you change the plan, you are not hedging anymore; you're speculating … Remember, when it hits the target level you set, you've got to pull the trigger." As a fnal piece of advice, Clark notes the importance of reviewing the results and the marketing plan and changing it over time. He concludes, "Coming from the CME Group, I believe futures and options are incredible tools to mitigate risk; but, that said, you need to have a mix of pricing tools and, at various times, depending on what's going on in the market, you will use certain tools more than others." Editor's Note: Nov. 30, 2014, marked the 50th anniversary of live-cattle futures, allowing cattle producers to manage risk the same way grain producers had been doing for 100 years. The contract opened the door to contracts in other live commodities; hogs began trading in 1966. Kindra Gordon is a freelance writer and cattlewoman from Whitewood, S.D.

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