The Angus Journal® is a monthly magazine known for in-depth coverage of American Angus Association® programs and services; the Angus business; herd management; and advertising reflecting genetics and herd philosophies.
Issue link: http://angusjournal.epubxp.com/i/529629
2 n ANGUSJournal n July 2015 AMERICAN ANGUS ASSOCIATION, ® 3201 Frederick Ave., Saint Joseph, MO 64506-2997; 816-383-5100; fax: 816-233-9703; email: angus@angus.org. ANGUS JOURNAL ® (ISSN 0194-9543) is published on the 1st of each month by Angus Productions Inc., 3201 Frederick Ave., Saint Joseph, MO 64506-2997. Periodicals postage paid at Saint Joseph, MO 64501, and at additional post offices. Canada Post International Publications Mail Product (Canadian Distribution) Sales Agreement No. 1308505. Subscriptions: U.S. $50 per year, Canada $80 per year, foreign and Mexico $125 per year (airmail only). Single copy $5, except March, September and October $8.50 (payable in U.S. funds). POSTMASTER: Send address changes to ANGUS JOURNAL, 3201 Frederick Ave., Saint Joseph, MO 64506-2997. 24 Follow Us to Kansas Kansas Angus Association to host preconvention tour Nov. 2. Register today at www.angusconvention.com. @ BY CARRIE HEITMAN 44 Summer of Discovery Five interns join Team Angus to gain professional experience while getting an inside look at the inner workings of a breed association. @ BY STAFF 46 Higher Prices = More Risk Don't be complacent with marketing. @ BY BARB BAYLOR ANDERSON 50 Feeder-calf Basics How can cow-calf producers ensure their calf crop performs in the feedlot? This Wyoming feeder shares suggested strategies for a successful experience. @ BY KINDRA GORDON 54 Be Strategic with Cull Cows Marketing options help yield added value from cull animals. @ BY TROY SMITH 56 Natural Beef Enhancing value through natural beef programs. @ BY RANEY LOVORN 60 7 Steps For Risk Management Commodity market specialist shares tactical tips. @ BY KINDRA GORDON 86 Faster Tools Offer Lift for Montana Ranch Embracing AI and GeneMax ® Advantage brings faster progress. @ BY KARA LEE 88 Doing What Works That meant a change from commodity crops to premium beef for this Oklahoma father and son. @ BY KATY KEMP 90 Will Your Ballot Count? As you receive your ballot to elect delegates to represent your state at the national convention, follow these tips to make sure your vote counts. @ BY SHAUNA ROSE HERMEL @ On the cover: "Leading the Way" by Shauna Rose Hermel. Cover design by Mary Black. T H E O F F I C I A L P U B L I C A T I O N O F T H E A M E R I C A N A N G U S A S S O C I A T I O N ® Table of Contents @ Feature stories highlighted in this issue z ASSOCIATION 16 Board Action: Highlights of the June 3-5 meeting 18 Association Highlights: Events, deadlines of which members should be aware @ compiled by Shauna Rose Hermel 28 Newsmakers: Items of interest about and for members of our Angus family @ compiled by Linda Robbins 34 Next Generation: Postcard from an NJAA director, state spotlights @ compiled by Kasey Brown 40 Board Announcement @ by Board of Directors 91 Vying for the Board @ by Shauna Rose Hermel z MANAGEMENT 64 Vet Call: Precondition as a marketing strategy @ by Bob Larson 66 Ridin' Herd: How did your nutrition program perform? @ by Rick Rasby 68 By the Numbers: A new era in genomic testing @ compiled by Tonya Amen 74 Angus Advisor: July herd management tips @ by Scott Greiner, David Lalman, Mark McCann, Randy Perry & Justin Sexten z CERTIFIED ANGUS BEEF LLC 80 Brand News: News and highlights from Certifed Angus Beef LLC @ compiled by Laura Conaway 84 What's Cooking at CAB: Savor the dog days of summer @ by CAB culinary staff z SHOWRING @ compiled by Kasey Brown 92 ROV Shows: Western National Angus Futurity (WNAF) Super- Point Roll of Victory (ROV) Angus Show 96 Junior Shows: Western Regional Junior Angus Show z INDUSTRY 122 New Products: Introducing products, services for cattlemen @ compiled by Linda Robbins z PERSPECTIVES 12 Angus Stakes: Preparing for herd expansion @ by Shauna Rose Hermel 104 Outside the Box: Proof of concept @ by Tom Field z REFERENCE @ Departments in this issue 12 Angus Journal Staff 16 Association Staff 18 Association Fees 34 NJAA Board 80 CAB Staff 107 Regional Managers 108 Salering Summary 110 Almanac 118 New Members (May 2015) 124 Advertising Rates 125 Ad Index 35 Keys to Success In this issue: Being a Good Neighbor Marketing Commercial Cattle Developing Seedstock Business Planning Herd Nutrition Genomics Angus Resources V O L U M E 3 6 n N U M B E R 1 2 n J U L Y 2 0 1 5